Algorithmic Design Methodologies
Hydra is all about pushing the boundaries of vehicle design. Part of that commitment is leveraging new technologies that allow us to explore creative design solutions and speed up the process of new model development. Our designers have decades of industry experience and remain at the creative edge of vehicle design, but we also welcome the efficiency and experimentation that new technology can offer. Our newest department that specializes in the latest design technology is called Algorithmic Design Methodologies (ADM).
On top of streamlining the development process, our algorithmic design team can explore unconventional concepts that might otherwise be ruled out by traditional design principles. While there’s no replacement for the creativity of an experienced OEM automotive designer, our Algorithmic Design Methodologies can expedite the initial concepting phase of new model development and identify potential solutions that a designer can further refine for the final vehicle concept.
Artificial Intelligence
Hydra utilizes the latest cutting-edge AI software to explore new design processes and opportunities that previously didn’t exist. Utilizing technology that seemed like science fiction until recently, AI programs can now develop designs based on words and phrases utilizing a vast learned library of images across the internet, outputting unique ideas in a fraction of time. While this technology can’t yet replace the skills of an experienced automotive designer, it has become a valuable tool in our arsenal for design exploration.
